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Manuel Sánchez Pérez

Manuel is the principal investigator of the research group ‘Marketing and Strategy: Research and Innovation’ (SEJ254). He has led several research projects within the framework of the National R+D+I Plan on various marketing topics: SEJ2004-07184, SEJ2007-67125,/ECON, AGL2010-22335, PID2020-119994, PID2023-152726NB-I00. He has presented more than 200 papers at prestigious national and international scientific and professional conferences, such as AMA, EMAC, AEMARK, ACEDE, EMAC, ACIEK, etc., and has supervised 12 doctoral theses. His research has been recognised with 5 six-year periods of research and 1 six-year period of knowledge transfer by the CNEAI (ANECA).

Latest publications

§ Marín-Carrillo, M. B., Sánchez-Pérez, M., Terán-Yépez, E., & Rueda-López, N. (2025). Consumer research domains in the sharing economy: an organizing and categorizing review with research implications. Management Review Quarterly, 1-38. [PDF]
§ Illescas-Manzano, M. D., Martínez-Puertas, S., Sánchez-Pérez, M., & Marín-Carrillo, M. B. (2025). Explaining hotel breakfast pricing under spatial heterogeneity and competitive environments. Review of Managerial Science, 1-35. [PDF]
§ Sánchez-Pérez, M., Marín-Carrillo, M. B., Segovia-López, C., & Terán-Yépez, E. (2025). Bibliometric articles in business and management: Factors affecting production and scholarly impact. Journal of Business Research, 186, 114950. [PDF]
§ Illescas-Manzano, M. D., Martínez-Puertas, S., Sánchez-Pérez, M., & Torres, A. M. (2023). "Look before you leap: Comparison and profiles of hotel price determinants in four European markets". International Journal of Hospitality Management, 109, 103401. [PDF]
§ Illescas-Manzano, M., Martínez-Puertas, S., & Sánchez-Pérez, M. (2022). "The Power of Price and Quality to Explain Customer Satisfaction Through Spatial Analysis". In Contemporary Approaches Studying Customer Experience in Tourism Research (pp. 245-265). Emerald Publishing Limited. [PDF]
§ Terán-Yépez, E., Jiménez-Castillo, D., & Sánchez-Pérez, M. (2023). "The effect of international opportunity recognition processes on problem-solving competence: how does past negative entrepreneurial experience matter?". Oeconomia Copernicana, 13(2), 541-579. [PDF]
§ Terán-Yépez, E., Jiménez-Castillo, D., & Sánchez-Pérez, M. (2022). "The Role of Different Types of Previous Experience in International Opportunity Recognition: Evidence from Spanish International Entrepreneurs". In Latin American and Iberian Entrepreneurship: New Perspectives on Culture, Traditions and Heritage (pp. 123-146). Cham: Springer International Publishing. [PDF]
§ Sánchez-Pérez, M., Illescas-Manzano, M. D., & Martínez-Puertas, S. (2022). "Online review ratings: an analysis of product attributes and competitive environment". Journal of Marketing Communications, 28(5), 487-505. [PDF]
Illescas-Manzano, M. D., Martínez-Puertas, S., & Sánchez-Pérez, M. (2022). "The moderating effect of agglomeration on horizontal differentiation and online reviews: the case of Paris hotels". European Journal of Management and Business Economics, 31(2), 141-159. [PDF]
§ Sánchez-Pérez, M., Terán-Yépez, E., Marín-Carrillo, M. B., Marín-Carrillo, G. M., & Illescas-Manzano, M. D. (2021). "The impact of the COVID-19 health crisis on tourist evaluation and behavioural intentions in Spain: Implications for market segmentation analysis". Current Issues in Tourism, 24(7), 919-933. [PDF]
§ Sánchez-Pérez, M., Terán-Yépez, E., Marín-Carrillo, M. B., & Rueda-López, N. (2021). "40 years of sharing economy research: An intellectual and cognitive structures analysis". International Journal of Hospitality Management, 94, 102856. [PDF]
§ Sanchez-Perez, M., Rueda-Lopez, N., Marin-Carrillo, M. B., & Teran-Yepez, E. (2021). "Theoretical dilemmas, conceptual review and perspectives disclosure of the sharing economy: a qualitative analysis". Review of Managerial Science, 15(7), 1849-1883. [PDF]
§ Terán-Yépez, E., Jiménez-Castillo, D., & Sánchez-Pérez, M. (2021). "International opportunity recognition: A comprehensive bibliometric review". Journal of International Entrepreneurship, 19(1), 18-52. [PDF]
§ Sánchez-Pérez, M., Illescas-Manzano, M. D., & Martínez-Puertas, S. (2020). "You’re the only One, or Simply the Best. Hotels differentiation, competition, agglomeration, and pricing". International Journal of Hospitality Management, 85, 102362. [PDF]
§ Sánchez-Pérez, M., Illescas-Manzano, M. D., & Martínez-Puertas, S. (2019). "Modeling hotel room pricing: A multi-country analysis". International Journal of Hospitality Management, 79, 89-99. [PDF]